Marketing

Marketing Manager - HipComic

Remote   |   Full Time

About Hip eCommerce

Within the $200 Billion worldwide collectibles market, there are many unique categories. At Hip eCommerce, our goal is to deliver a reimagined customer experience for both buyers and sellers. How are we doing that? We create category-specific marketplaces, built from the ground up, that understand how collectors browse, search and collect each type of collectible. We currently operate three marketplaces--HipComic, HipStamp, and HipPostcard--and plan to grow into other categories in the future. Since our 2016 launch, our marketplaces have gained 2,000+ Sellers, 200,000+ Buyers, and 12 Million+ Listings and we just raised a $5 Million+ Series A round to expand our team and continue building the next great e-commerce company. Are you ready to build it with us?

We’re a fully distributed company, which means our entire team works remotely full-time. By removing the geographic requirements of an office, we’re able to hire the best, which means you’re working with the best. With team members across the United States, Philippines, and South America, we foster a culture that values collaboration and connection. To help facilitate that, our team members are primarily working standard Eastern Time hours.

 

About the Business Operations Team

Our Business Operations team is focused on driving growth across all three of Hip’s marketplaces.  We work closely with our sellers to help them grow their business on our sites, because when our sellers win, our buyers win, and Hip wins. While we operate today in three different verticals, our goal is to make buyers and sellers on each site feel like we’ve built a platform of their specific interest and needs as a collector. The goal of the Business Operations team is to create this cohesion and leverage it to accelerate the growth of each site.

 

About the Role

As our Marketing Manager, you will drive the planning and execution of HipComic’s marketing calendar to build brand awareness, differentiate us in the market, and ultimately drive revenue for our sellers. You will report to the GM of HipComic and will be instrumental in researching, planning, prioritizing, budgeting and performance tracking our Marketing Campaigns. You’ll also oversee a small but mighty team who will help support the department goals.


How you’ll spend your time:

  • Owning the HipComic demand targets and help shape the marketing strategy to increase our audience penetration and retain our existing community - monitoring and leveraging key moments for both buyers & sellers

  • Working cross-functionally with CRM, content, social, and paid media 

  • Building and owning our campaign performance tracking, using data to support decisions on campaigns and budget to increase brand awareness, new users, listings, and sales 

  • Develop a strong understanding of our community, tapping into key moments relevant to both our buyers and sellers to set the agenda for our local and global trading calendars.

  • Manage full life-cycle of campaigns and initiatives across teams which includes anything from key stakeholder management, facilitating production of assets, and supporting the execution of IRL events, ensure alignment of campaigns with the paid media team. 


We get excited about you if you have: 

  • Experience working across a variety of marketing channels including email, CRM, social media, performance marketing, and analytics. 

  • Excellent organizational skills and project management experience 

  • Demonstrable experience managing and executing a Marketing strategy 

  • Experience developing and growing a team 

  • Ability to analyze data (qualitative and quantitative) to measure success 

  • Strong business/commercial mindset and structured thinking

  • Previous Work Experience in the Comics or Collectibles space 

  • Previous Work Experience in Product Marketing or a Marketplace  


What else is in it for you?

Competitive salary and stock options (for US employees) is just the beginning; we also have a number of Benefits & Perks designed to support our team members beyond just a paycheck. We have unlimited personal/vacation days, a healthcare plan 100% paid by the company for employees, and a 401k (US employees). We also offer monthly wellness, internet, and music allowances. Our team is entirely remote (that’s right, no more commuting) and we do our best to set you up for success by providing home office equipment when you join the team. Once you’ve been using your work laptop for 3 years, we’ll replace it with a new one, wipe it of any business-related work and it becomes your own property to do with as you see fit. We may be remote, but we still have team pizza parties, movie & book clubs, home deliveries of treats, and more to keep things fun.

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