Marketing

Email Marketing Specialist

Raleigh, North Carolina   |   Full time

Email Marketing Specialist


Hip eCommerce is searching for an innovative email marketer to drive growth of Hip eCommerce’s GMV (Gross Merchandise Value) through email marketing campaign execution, analysis and optimization.

The ideal candidate for this role will have an entrepreneurial mindset, approaching existing email marketing strategies with fresh eyes and creative ideas, and finding new ways to utilize email marketing to acquire new customers for Hip eCommerce’s three marketplaces.

The Email Marketing Specialist will be responsible for ensuring that our email campaigns contribute to the overall customer experience of our buyers and sellers.


About Hip eCommerce


With over 1,000 Sellers, 100,000 Members and 10 Million Listings - it’s an exciting time at Hip eCommerce! In the past twelve months, we’ve doubled GMV - to over $15 Million annualized across our three marketplaces: HipStamp.com - the Stamp Marketplace, HipPostcard.com - the Postcard Marketplace and HipComic.com - the Comic Book Marketplace.

Within the $200 Billion worldwide market of collectibles, there are many unique categories. Hip eCommerce believes that by creating specific marketplaces, built from the ground up to understand how collectors browse, search and collect each type of collectible, we can deliver an exceptional customer experience for both buyers and sellers.


About the Team


This is a unique opportunity to get in on the ground floor of a quickly growing team of passionate, talented and experienced individuals.


Responsibilities


  • Develop strategy for and execute email marketing campaigns for sellers on HipStamp.com, HipComic.com and HipPostcard.com

  • Work with sellers to execute email marketing campaigns on their behalf including setting up creative sales and promotions

  • Up-level the creative quality of our existing email programs, including auditing existing communications and suggesting ways to present information in a more engaging way

  • Quality assure and proof marketing emails to ensure compliance with email campaign briefs, internal creative & editorial guidelines, proper tracking, email best practices, and CAN-SPAM

  • Maintain the data quality of the email database

  • Monitor KPIs and work with ESPs and ISPs to safeguard email deliverability

  • Analyze email marketing data and optimize current strategies based on findings

  • Collaborate with the VP of Marketing to set goals and milestones for the email marketing program

  • Wildcard! There’s opportunity to take on additional responsibilities that come with a small but rapidly growing business

About You


  • 1-2 years of email marketing experience (agency experience a plus)

  • Basic knowledge of HTML

  • Previous experience with an email marketing platform

  • Familiarity with Adobe Illustrator/Photoshop (or better yet, Affinity Designer/Photo)

  • Understanding of email design best practices, inbox deliverability and eCommerce psychology

  • Ability to analyze large datasets and understand how to take action to drive results

  • Desire to take ownership, brainstorming collaboratively, but executing independently

  • Ability to multi-task and work well within a dynamic organization

What You'll Get


  • Competitive salary and stock options.

  • Healthcare Plan, 100% paid by the company.

  • Unlimited personal / vacation days.

  • $100/month wellness allowance.

  • $250/month dog daycare and/or child daycare allowance.

  • 401K.

  • Short term and long term disability.

  • Premium headphones and a subscription to Spotify.

    • Turn your desk into your own distraction-free concentration zone at any time.

  • Drinks, snacks and weekly catered lunches.

  • Have you been using your work laptop for 3 years? It's time for an update!

    • After 3 years, we'll wipe your work computer clean of any business-related items, and then it becomes your own property to do with as you see fit.

What's Next

If you're interested in joining the team at Hip eCommerce, please send a cover letter along with your resume telling us why you'd be right for the position. As we build our team, building our culture is extremely important to us, so write to us and tell us what you’re all about!

Submit Your Application

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Cover Letter

We're a small, fast-growing startup, which just closed our second VC-backed round, where we raised ~$1 Million. We currently have 11 employees and are now expanding.

If you were the Interviewer for this position, what would be the three most important questions you would ask a Candidate for this position to determine if they're the right fit?